The Finale 2025
Kuala Lumpur, El Sky News – The massive joint automotive exhibition, “The Finale 2025”, officially commenced on Saturday , December 6, 2025, at Car Park 3, Zone A & B, Plaza Arkadia. Organized by BMW Millennium Welt and Quill Automobiles, the event’s first day saw a focus on the Motorrad community , with approximately 50 bikers expected to gather. The collaboration between BMW Millennium Welt and Quill Automobiles showcased a massive display of 80 units across the BMW, MINI, Motorrad, and BMW Premium Selection (BPS) lineups
Focus on Customer Comfort and Immersive Experience
Azrul Azman, the Head of Corporate Strategy for Millennium Group and Project Manager for the event, explained that the two-day experience was designed to be immersive. Inside the main hall, the setup is quite unique , allowing customers to focus on specific models they are interested in. The venue is equipped with air conditioning , F&B , and merchandise available for purchase.
Ensuring comfort was a top priority. Azrul stated: “We put ourselves as a customer in the journey, yeah, from the moment customer arrive at the car park until the end, yeah”. For Muslim customers, a prayer room is also available , and light refreshments are provided. The sales process, test drive process, and booking process were described as superb. For detailed discussions, an outdoor session is set up with “more than 40 places for customer to sit down with a selected sales advisor”.
Event Scale and Bustle
The sheer scale of “The Finale 2025” was evident from the extensive logistical preparations required. Senior Marketing Executive Amirul noted that “there’s a lot of hard work to make this event happen”, reflecting the size of the undertaking. The venue was explicitly designed to accommodate and manage high customer traffic, with Project Manager Azrul Azman detailing the setup for customer discussions: “There is a more than 40 places for customer to sit down with a selected sales advisor”. This significant capacity for consultations, combined with the successful gathering of an estimated “50 bikers will be here surely” on the first day alone, painted a clear picture of the event’s bustling and well-attended atmosphere.
Motorrad Highlight and Successful EV Workshop
The first day’s schedule focused heavily on the Motorrad community, with about 50 bikers expected to gather. Visitor Amar, who attended specifically because he wanted to see all the products under Motorrad , was looking forward to “The test riding of the BMW Motorrad products”. He shared his most memorable moment: “Memorable experience for me today is to test ride the new BMW R 1300 GS”, which reportedly led to the purchase of the unit.
A critical interactive session is the BEV Workshop, which runs three times daily (11 AM, 2 PM, and 4 PM). Ian, a BMW Genius from Quill Automobiles and the seminar speaker , explained that the topic of Battery Electric Vehicles is vital because “that is the future”. He encouraged future owners not to fear the change, advising: “Have faith. Have faith in driving EVs… It’s the same exact thing just in a different platform”.
Exclusive Lineup and Flexible Financing Options
The comprehensive lineup includes various models like the BMW 320i, BMW 750e, and MINI Countryman S. The event features 50 units of BMW Premium Selection (BPS) vehicles , including models such as the i5 eDrive40 M Sport and 218i Gran Coupe. Azrul highlighted that the star of the show remains the M cars. Immediately upon registering, attendees will notice the exclusive M2 and the i5 M60, which are “very rare in Malaysia”.
Addin, the Product and Training Manager for BMW Millennium Welt and Mini , also highlighted the legendary Mini display, including a classic Mini. For the 2025 Mini lineup, Addin praised the “round screen” and features like “Active Cruise Control” , adding that the John Cooper Works selection offers “instant torque, very powerful and quiet at the same time”.
For financial flexibility, the event partnered with Orix Car Rentals. Azrul explained this allows customers to drive BMWs using a leasing program instead of traditional bank commitments: “We have a Orix Car Rentals that they can discuss further, they can drive BMW, but they can go leasing program with Orix”.
Final Call for Best Deals
Heading into the final day, both staff and speakers urged visitors to attend. Amirul as Senior Marketing Executive for Millennium Welt, stressed that visitors should “definitely not skip is actually to test drive our models” and see the BPS units.
Azrul issued the final call, asserting that the deals offered are “Definitely the best deal in the town”. He also reminded visitors about the urgency of the EV tax window: “take this opportunity to buy EV car because next year the EV car price will be very expensive”. Ian also promised “a lot of promotions going on for you, attractive pricings” , and Adin guaranteed a lot of “promotion, a good price and also a cash rebate”. Lastly, Amarr, the satisfied customer, wished for future BMW to “Don’t stop innovating”. (Tudneg Navi)
